Circularity in packaging: Customers’ mindset and the pandemic situtation requrements

Nazarova Maria (2021) Circularity in packaging: Customers’ mindset and the pandemic situtation requrements. In: Innovative Solutions for Sustainability - Day of Hungarian Science 2021 Conference Proceeding. Budapesti Gazdasági Egyetem, Budapest, Magyarország, pp. 60-70. ISBN 978-615-6342-20-1 (Nyomdában)

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Hivatalos webcím (URL): https://doi.org/10.29180/9786156342201_4

Abstract

The objective of the article is to analyze the attitude of food products consumers towards circularity in packaging and make suggestions on how to combine the reduction in the world’s annual amount of waste with health protection measures in society. Consequently, the present environmental situation in the world in terms of waste and recycling, the mindset of consumers, particularly of a new generation, and an issue of the product safety due to the COVID-19 were covered. The study features an inductive approach and a statistical analysis, a literature observation and a market research were conducted within its framework. According to the results of the research the recommendations were given. Their implementation may lead to a significant decline in the volume of packaging waste due to the reconsideration of the purpose of packaging and the change in marketing strategy. Meanwhile, all the necessary precautions to avoid infection will be taken. These suggestions might also lead to more efficient use of resources and to allocation of funds into production of durable goods and research and development activities. The reflection on the role of packaging in the market can be a watershed both in consumers’ and producers’ attitude towards materials and products. It might help them realize the real value of goods, make them more responsible in terms of consumption, preserve nature and improve the quality of life.

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Kar

Külkereskedelmi Kar

Intézmény

Budapesti Gazdasági Egyetem

Mű típusa: Könyv része
Szerző publikációban használt neve:
Publikációban használt név ORCIDMTMT szerző azonosító
Nazarova Maria
Kulcsszavak: packaging, environment, customers’ mindset, pandemic
Felhasználó: Eszenyi-Bakos Kinga
DOI azonosító: https://doi.org/10.29180/9786156342201_4
Rekord készítés dátuma: 2022. Már. 29. 09:27
Utolsó módosítás: 2022. Ápr. 07. 11:40
URI: http://publikaciotar.uni-bge.hu/id/eprint/1853

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