Művek tárgyszó szerint "Branding"

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Chandler Nick (2024) The art of branding. In: Branding in the academic and business world – Future challenges – BBU Day of Hungarian Science. Budapesti Gazdasági Egyetem, Budapest, pp. 50-63. ISBN 978-615-6342-86-7

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Hajeer Ahmad és Toptsi Jamil (2024) Enhancing University Branding through Fostering Intercultural Sensitivity. In: Branding in the academic and business world – Future challenges – BBU Day of Hungarian Science. Budapesti Gazdasági Egyetem, Budapest, pp. 93-105. ISBN 978-615-6342-86-7

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Mbarek Alhaddar és Kummitha Harshavardhan Reddy (2024) The Impact of Digitalization on Sustainable Branding in the Tourism destination. In: Branding in the academic and business world – Future challenges – BBU Day of Hungarian Science. Budapesti Gazdasági Egyetem, Budapest, pp. 5-15. ISBN 978-615-6342-86-7