Hungarian

Integrated marketing communication in higher education?

Harsányi Dávid and Szántó Szilvia (2007) Integrated marketing communication in higher education? EU Working Papers (2. sz.). pp. 47-58.

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Tudományterület / tudományág

társadalomtudományok

Kar

Külkereskedelmi Kar

Department

Marketing Intézeti Tanszék

Institution

Budapesti Gazdasági Főiskola

Item Type: Article
Creators:
CreatorsORCIDMTMT szerző azonosító
Harsányi Dávid10033841
Szántó Szilvia10032690
Uncontrolled Keywords: Marketingkommunikáció, Felsőoktatás
Depositing User: Zoltán Szabó
Identification Number: 2291191
Date Deposited: 2015. Jun. 16. 13:29
Last Modified: 2015. Jun. 16. 13:29
URI: https://publikaciotar.uni-bge.hu/id/eprint/281

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