Reframing Sustainable Futures for Business Education

Gáspár Tamás (2025) Reframing Sustainable Futures for Business Education. Business & Diplomacy Review, 3 (1). pp. 151-168. ISSN 3004-0116

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Abstract

Sustainability is a general object of strategic thinking and management, which have been undergoing significant renewal for several decades. However, from the perspectives of sustainability and strategic foresight, several challenges remain: a) Socio-economic development projects often apply the same methods as corporations, despite the fundamental differences between social and corporate communities, as well as their respective objectives. b) From the standpoint of futures studies and social management, the dominant phase of visioning sustainability remains somewhat neglected: how does a vision come into existence? c) The scenario method has become a widely used concept. However, in many cases, scenarios are applied in a linear manner, merely reflecting different potential outcomes of trends. This approach can be misleading and fails to support the exploration of sustainable alternatives. The aim of this paper is to present a foresight perspective and a model that can be effectively applied to sustainability. Sustainability in foresight is not a static aim but it is considered as a dynamic and community-based process. In this model, the emergence of visions in the conceptual phase takes centre stage. Consequently, a vision is not treated as the starting point but rather as the outcome of a structured process.

Tudományterület / tudományág

társadalomtudományok

Kar

Külkereskedelmi Kar

Institution

Budapesti Gazdasági Egyetem

Item Type: Article
Creators:
CreatorsORCIDMTMT szerző azonosító
Gáspár Tamás10009932
Uncontrolled Keywords: foresight, sustainability, visioning, future portfolio, futures studies
Depositing User: Erzsébet Kovály
Identification Number: 36261621
Date Deposited: 2025. Jul. 25. 07:28
Last Modified: 2025. Sep. 23. 10:11
URI: https://publikaciotar.uni-bge.hu/id/eprint/2548

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