Exploring the Investment Potential of ACE (adventure, cultural, and ecotourism) Tourism Fusion in Azerbaijan

Hajaliyev Simran (2023) Exploring the Investment Potential of ACE (adventure, cultural, and ecotourism) Tourism Fusion in Azerbaijan. In: Szemelvények a BGE kutatásaiból II. kötet. Budapesti Gazdasági Egyetem, Budapest, pp. 121-132. ISBN 978-615-6342-76-8

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Abstract

This research paper is an across-the-board study of the key opportunities and challenges associated with investment development in the ACE (Adventure, Cultural, and Eco-tourism) tourism in Azerbaijan. However, the fundamental aim of this study is to ascertain the well and woes of tourism investment in ACE tourism to enhance the continuous growth of the tourism sector and to analyze the Azerbaijani government’s strategies for foreign direct investment in ACE tourism for keeping the positive flow of investment. Therefore, the research has found that, despite the significant prospects for foreign and domestic investors, currently, the level of investments is inadequate to make Azerbaijan a top-priority destination for ACE tourism. This research will find a new pavement to clarify the ways of applying international experience to make the use of investments in ACE tourism more efficient. The main trends in the profitability of investment activities in ACE tourism, analyzing the overall tourism investment climate and the development dynamics of investments in the tourism sector in the current period in Azerbaijan, the framework to scale up sustainable and green tourism investments in ACE tourism, how to ensure FDI in ACE tourism in Azerbaijan, how to successfully apply Global FDI Greenfield investment Trends to ACE tourism are also described.